Lead Generation Form:
Have you ever thought that you could make use of videos to collect viewers’ contact information? Yes, it’s not a joke and it is possible with Hippo Video. Enabling this feature helps in identifying qualified leads and also gate the sales pages before the users view the content. Let’s get into it.
To add lead generation form to your video:
Login to Hippo Video using existing credentials.
Click on Library icon from the left navbar and select the video in which you want to add lead generation form.
Below the video preview, click on the Video Actions tab > Lead Generation Form button.
Add a title on the top and a note at the bottom of the form.
A typical form will contain details like first name, last name, and email address. If you’d want your viewer’s contact number, you have an option to enable that field.
Also, if you strictly want your viewers to fill in their details. You can disable the Skip option.
Finally, set a time at which you’d like the form to appear and click Apply to save the changes.
You’ll notice the Timeline action added to your video below the video preview.
Note: You can edit the timeline actions anytime.