1. Log-in to your Outreach account and click on ‘Prospects’ from the quick navigation bar on the left. 

  2. Select multiple prospects for the campaign and click on icon on top > ‘Bulk Compose’.



  1. Once the email compose window has opened, click on the ‘Hippo Video icon’ at the bottom.

  1. You can either record a new video or choose an existing video from the Library and personalize it.


  1. To record a video:

    1. Click on ‘Start recording’ to record your message.

    2. Click on ‘Finish Recording’ when done. 

  2. To choose an existing video:

    1. Click on the ‘Choose from library’ button located on the bottom right tab. 

    2. All your pre-recorded videos shall be sorted by categories and displayed here. Select a video and click on ‘Continue’. 

  3. To personalize your video

    1. Click on edit video and click on the “T” text icon.

    1. Now click on ‘+Merge Fields’ and then choose ‘First Name’ from the list.

    1. You will notice the text ‘${First Name}’ getting added to the video. 

    1. You may choose to add a short message before or after the merge field variable.

    2. Click on the orange band on the seek bar to enter the start and end time of the personalization text.

    1. Once you have completed editing, your video is now ready to be shared.

    2. If you wish to send out your video via a landing page, click the ‘Landing Page’ tab on the top right corner to select a landing page template to embed. 

Here’s a Pro Tip: You can create one sales page for multiple videos and the entire team can use it while sending videos. The Merge fields can be auto-replaced by the sender & prospect information eg: First Name, Company Name, etc.


    1. Then, click on the ‘Thumbnail’ tab on the top right corner to choose a thumbnail for the video. 

Here’s a Pro Tip: It is recommended to choose an animated GIF thumbnail over a static one.


    1. Once you’ve done, click on ‘Copy to Clipboard.

    2. You can now edit or remove the email text in the edit template window and paste the video.

Note: Press Ctrl+V (if you are working on Windows OS) or Command+V (if you are working on Mac OS) to paste the video.


  1. You will notice your video gets pasted to the email layout as a thumbnail. Click on ‘Send All’.

  1. The personalized message would appear like this to your prospect.