Sharing screen record videos is a great way to engage with prospects and can be used at different stages in the sales cycle. 

Requirements

To create a screen record video

  1. Log in to your HubSpot account using your existing credentials.

  2. Click on Contacts under the Contacts drop-down menu.  

  1. Click on your prospect’s name from the list and select the Email icon under their name.

  1. Click on the orange Hippo Video icon at bottom of the email window.

  1. You will see a pop-up window with two options - ‘Record with screen-recording’ and ‘Choose from library.

Note: The Enable Teleprompter feature within Hippo Video will prompt your scripts on the screen and lets you talk without the need to check your notes. For more information on this feature, please click here.

  1. To record a product explainer video, select Record with Screen Recording.

Note:  Webcam Mic are selected by default. 

  1. Select Screen and click on Start Recording.

  1. You can choose to share your entire screen or only the application window. Select and hit Share. Your video recording has now begun.

  2. Create a variety of videos by recording your screen. E.g., Quick product demo video, Sales deck presentation, etc.

  3. Be sure to utilize mark-up tools like Click Animation, Highlight, Cursor, etc, to draw your prospect’s attention. For more information on use of Markup Tools, please click here.

  4. Once you are done recording, click the Stop icon.

  5. Your video is now ready for playback.

  6. Click the Edit Video and Scissor icon to trim out parts of your video. Learn more about the Edit Video feature, click here.

  7. You can send videos with customized landing pages by clicking on the Landing Page tab at the top right corner. Select a landing page template to embed.

  1. Thenclick on the Thumbnail tab on the top right corner to choose a thumbnail for the video.

  2. Once you’re done, click Copy to Clipboard.

  3. Paste the video in your email window

  4. You will notice the video gets pasted as a thumbnail inside the compose mailbox.

  1. Send Email to send the video to your prospects.