Requirements:
Hippo Video Account. Sign-up here if you are a new user. 

Getting your video a full exposure, drawing high click-through rates, and engagement is undoubtedly the most challenging parts of the video marketing process.

However, there is a trick to draw your viewers attention. That is using a GIF as the thumbnail of your video. When used rightly, GIF thumbnails can increase your video play rates, meaning more engagement, and leads.

Good news: Hippo Video introduces GIF thumbnails.

Here’s how you can set a GIF as the thumbnail to your video in two ways with Hippo Video:

Setting a GIF as a thumbnail for new videos:

  1. Log-in to  Hippo Video with your existing credentials.

  2. Click on  Sales from the tab on top and then click on Create Prospecting Videos.  

Note: For detailed information, please check out how to share your videos via Create Prospecting Videos.

  1. Click on Start Recording to record a video.

  2. Click on Finish Recording, when done.

  3. Your video will now be available for playback.

  4. Click on Edit Video and then click on the respective icons to implement the changes to the video. E.g., click Trim icon to trim out the beginning or end of the video.

  5. Click on Select between a Static or GIF thumbnail.


Note: Always recommended to choose a GIF thumbnail. In the GIF preview (animated), the First and Last few portions of your video will be merged and shown as a thumbnail (endless loop/loop continuously). Your customer will get to know that it is a video attached and not an image (static).

Note: You can also check Set GIF as default for all new videos box, to make the GIF Preview thumbnail as a default for all videos.



Setting a GIF as a thumbnail for existing videos:

  1. Log-in to  Hippo Video with your existing credentials.

  2. Click on Library from the tab on top and select the video for which you want to set the GIF thumbnail. 

  3. In the video preview page, click on Customize Video from the tab on the right and click GIF Preview.

  1. Once you’ve selected the GIF preview option, by default, the first and last few seconds of your video will be converted into a GIF and set as the thumbnail.

Note: You can also check Set GIF as default for all new videos box, to make the GIF Preview thumbnail as a default for all videos.

Well, now it’s high time you attach a GIF thumbnail to your video and grab your viewer’s attention.