Many businesses use MailChimp to design and send out mass emails. And here we are, teaming up with MailChimp to make your marketing and sales journey quick and effective. Using Hippo Video + MailChimp helps you get your leads details directly into your MailChimp account effortlessly. Whenever someone fills the form you’ve included in your video, their details will be added to your MailChimp’s email list.

Also, you can personalize your video thumbnails by adding merge fields. And then you can attach videos to your emails with an embed code that is generated by Hippo Video.

Know more on how to personalize your video thumbnail. You can also track who's watching your video, their location, and how much of the video they watched, inside Hippo Video.

We made the integration seamless and easy with just a few steps. So let’s dive into how to integrate Hippo Video with MailChimp:


  1. To begin, log in to your Hippo Video account and go to INTEGRATIONS Marketplace Integrations.

  2. Click on CONNECT appearing with the ‘MailChimp’ integration and sign in to your MailChimp account.

  1. Once you’ve signed in, click on  to enable or disable the Double Opt-In option.
  2. Now, select the video you want to share and go to ‘Marketing Tools → Lead Generation Form.’

  1. Enable ‘Add Lead to MailChimp subscription list,’ select any one of the MailChimp lists from the drop-down and then click ‘Apply.’

That’s it, now brace yourself and watch your email list begin to grow. As the details of the leads will be automatically updated into your account as soon as someone fills the form in your video.